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My Work

  • My Work

Persistent Proficiency. Reliable Results.

Proven experience in a broad range of integrated marketing and communications management and consulting.

  • Expertise in the design of successful growth & lifecycle marketing programs for B2B, B2C, and B2B2C audiences
  • Specialize in data-driven lifecycle & journey modeling, revenue cycle analytics, and marketing program optimization
  • Skilled at building and mentoring high-performance teams that deliver consistent results
  • Disciplined in connecting strategic vision and efficient execution through stakeholder alignment, efficient processes, and effective team culture
  • Passionate about empowering cross-functional teams to think beyond the status quo and strive for continuous innovation

Background

Marketing & Communications Consultant

Independent Contractor – Atlanta, GA | 2024 – Present

Senior Director of Retention & Engagement Marketing

Financial Services – Atlanta, GA | 2022 – 2024

Director of Lifecycle Marketing

Financial Services – Atlanta, GA | 2021 – 2022

Senior Manager, Marketing Execution - Customer Journeys

Financial Services – Birmingham, AL | 2017 – 2021

Strategic Marketing Manager

Professional Services & Technology – Des Moines, IA | 2014 – 2017

Marketing & Communications Manager

Manufacturing – Atlanta, GA | 2011 – 2014

Owner, Marketing Director

Retail –  Atlanta, GA | 2008 – Present

Project Portfolio

From developing strategic content and multi-channel marketing campaigns to increasing customer engagement and retention, here are a few examples of my work.
View Projects