My Work
Digital Strategy. Lifecycle Precision. Marketing Results That Scale.
What sets my work apart is a commitment to disciplined growth and innovation. As and integrated marketing expert, I bring deep experience in customer-centric brand strategy, journey modeling, multi-channel optimization, and revenue cycle analytics—paired with a passion for empowering teams to deliver consistently, creatively, and with purpose. Whether launching a new product, reactivating dormant audiences, or optimizing marketing performance across the funnel, I bring clarity, structure, and strategic insight to every engagement.
Marketing & Communications Consultant
Independent Contractor – Atlanta, GA | 2024 – Present
Senior Director of Retention & Engagement Marketing
Financial Services – Atlanta, GA | 2022 – 2024
Director of Lifecycle Marketing
Financial Services – Atlanta, GA | 2021 – 2022
Senior Manager, Marketing Execution - Customer Journeys
Financial Services – Birmingham, AL | 2017 – 2021
Strategic Marketing Manager
Professional Services & Technology – Des Moines, IA | 2014 – 2017
Marketing & Communications Manager
Manufacturing – Atlanta, GA | 2011 – 2014
Owner, Marketing Director
Retail – Atlanta, GA | 2008 – Present


